Fraser Forbes Hires Seth Z. Potack - Senior Vice President of Operations and Business Development
1/7/2009
McLean, VA, January 7, 2009–Fraser Forbes Company, a land sales and advisory services firm in Washington D.C., announced today that it has named Seth Z. Potack as Senior Vice President of Operations and Business Development. In 2009, Fraser Forbes is expanding and launching management, advisory and lender services divisions and Potack will be responsible for the day-to-day operations of the firm. Potack will also be involved in developing new business opportunities across the Fraser Forbes platform.
"Seth's 23 plus years of professional experience in marketing, sales, finance, project management and complex real estate transactions provides him with excellent vision," said Rich Samit, co-founder and CEO of Fraser Forbes. "Because of his prior experience, Seth has sound judgment that can be trusted by our firm and our clients."
Previously, Seth Z. Potack served as Vice President with McWilliams Ballard, the leading multifamily home sales and marketing company in the Washington, D.C. Metro area, where he was responsible for sales and marketing programs in the mid-Atlantic region with a concentration in the Washington, D.C. During his tenure he was responsible for in excess of 3,300 units with project values of approximately $1.5 billion and produced settled sales of more than $490 million. Prior to his work at McWilliams Ballard, Seth spent five years as Vice President managing the financial operations of a local boutique condominium developer and general contractor, which included all project analysis including feasibility, due diligence, predevelopment and development. He structured, negotiated and documented debt and equity financing on all company projects. Potack holds a BBA in Finance from The George Washington University and is a member of ULI.
About Fraser Forbes
Founded in 1995, Fraser Forbes Company (fraserforbes.com) is a comprehensive real estate services firm specializing in the DC/VA/Baltimore metro market. Fraser Forbes has completed close to $3 billion in transactions for its clients consisting of over 30,000 residential lots and over 5 million square feet of commercial land. Whether representing clients buying and selling raw land for future development, brokering real estate deals slated for office, retail, hotel and industrial uses, or rendering advisory and management services, Fraser Forbes empowers its clients to get the most out of their investments. Fraser Forbes is the premier, full-service real estate firm in the DC/VA/Baltimore metro area market. Fraser Forbes Company can be reached at 703.790.9400.
